Martijn found an interesting Panasonic technology video today. It shows a working out-of-store controlled in-store display. Check it out, and keep interactive narrowcasting in mind:

Now imagine that you would own a broker agency within a day & night busy street in town.. You could easily offer trespassers services after closing time with this. Browsing around properties, showing in-house video’s on request.. it’s like a mini-website with that little extra of experience right there in your shopping window. Of course this could also be translated to product info for various other retailers and categories.

Overall, a nice interactive concept with future in interactive narrowcasting, if applied correctly.

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