Hi, my name is Robert. I'm employed by an agency called Nascom where I look after the information architecture and user experience of things.
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User System Interaction
Internship at Duval Guillaume E
Master Thesis: Interactive Narrowcasting
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research: interactive narrowcasting
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Interactive survey billboard
Tuesday, 17 April 2007

What a coincidence, I used to take the bus once in this cabin while I was studying in Sweden! 

This picture was taken on Gustav Adolfs Torget in Malmö. Adland reported this interactive poster which is used as a consumer survey.

By pressing the your favourite new ice-cream the counter goes up by one vote, and chances are increasing that someday you will see you that fresh flavour in the stores one day. It’s not really narrowcasting, but hey.. I like this implementation of interaction as for a survey method

 




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